8 March, 2021

The Board and staff of REDVERTEX are pleased to announce, on International Women's Day, the appointment of Ralitza Kermenliyska as Director of Middle East. She will assume the position on March 8, 2021, and will be based in the Office in Dubai. Ralitza has worked with many of our members and looks forward to getting to know and work with all of them.

With more than 10 years of international development experience, Ralitza brings a unique set of skills, perspectives, and relationships to lead REDVERTEX into the future. Building on what we have already accomplished, under her leadership we hope to hone our strategic direction, grow and develop our organization, strengthen our partnership, and build new relationships.

Commenting on her appointment, she said: “Ton of hard work and endless passion is needed! I would use the quote “Dreams don’t work, unless you do”, but I can’t say that leading people and working close with clients was ever a dream of mine or a fixation. It just happened / clicked and I am enjoying it every step of the way. ArchViz is amazing in my opinion at least. I call it functional art, because architecture is function and to be able to tell/visualize a story or trigger an emotion you need art. Some people are more technical, others are more on the creative side. Once you build a team of passionate professionals that has a little bit of both, it is a recipe for success. It is something you work on and keep on working all the time”.

We are looking forward to beginning this new phase of REDVERTEX’s work under Ralitza’s leadership.